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Competent website promotion campaign requires information about the current rank of the site in the search engine results page. Information is power, and those who control information are the most powerful people of the planet.
Special software for website promotion – Site-Auditor – enables quick and efficient collecting of information about the current rank of your site in the most popular search engines. Site-Auditor supports such search engines as Yandex, Rambler, Aport, Google and Yahoo. Besides Site-Auditor is able to determine the presence of popular counters on the site, among them we can name Rambler Top100, LiveInternet (RAX), Mail.ru, SpyLog and HotLog. All information collected by the program is stored on the local computer which permits to track the changes.
Let us consider what information about the site you can gain with the help of Site-Auditor
The main window of the program contains three tabs for the main actions of the program: express analysis, query selection and site visibility.
The Express Analysis tab allows to collect information about the current level of the site search engine optimization. For this purpose you should find the field “http://” in the top part of the program window, enter the URL of the site under analysis and press the Check button. After you have pressed the button the program starts collecting the following information:
- search engine ranks of the site (Google PageRank and CY/Yandex rank);
- the number of site pages indexed by the search engines;
- the number of links to the site which have been detected by the search engines;
- presence of the site in one or several catalogs: Yandex.Catalog, Rambler Top100, Aport and DMOZ;
- information contained in the meta tags of the main page of the site: title, keywords, description, a, h, strong, b.
The Query Selection tab allows you to collect information necessary for formation of the semantic core of the site. For this purpose you should find the field entitled “Check queries”, enter keywords which are the most relevant for your website and press the Check button. Site-Auditor will check the frequency of the required keywords for the last month in such search engines as Yandex, Rambler or Mail.ru (you can choose) and will offer more queries which contain the keywords under analysis.
You can choose the most relevant and suitable search queries and use the Select button in order to move them to the Selected Queries field. Selected queries should be transferred to the Site Visibility section with the help of the corresponding button. Then you should check site ranks by these queries in such search engines as Yandex, Rambler and Google. Besides the Site Visibility section contains some more options – Competitors and Relevant Pages. The Competitors option will show competitor websites by the selected search queries from the TOP10 or from the best sites (you can choose). The Relevant Pages option allows to view the pages of the site under analysis which are relevant for the selected search queries.
Thus, it is evident, that Site-Auditor program has considerable opportunities for collecting and analysis of information about the current site rank in the popular search engines.
TAGS
program,
software,
website promotion,
site auditor,
search queries,
search engines,
site rank,
site analysis,
website promotion software |
web promotion 
