Website promotion. How to check PR and CY?

Website ranks, such as CY or PR have a considerable influence on the popularity of a site on the Internet. That is why many site owners want to learn how to check PR and CY.

CY rank is calculated for websites by Yandex search engine. The notion of CY usually implies the rank which shows the amount of links to a website taking into account the subject sphere of referring websites as well as their popularity. In other words, CY – topical citation index – is similar to the scientific citation index and shows the level of search engines' trust in a certain website. CY is calculated for the whole website.

As opposed to CY rank, Google PR (PageRank) does not represent the “authoritativeness” of the whole site. It shows the authoritativeness of separate pages of a site, thus it is calculated separately for every particular page.

Why is it necessary to check PR and CY of a site?

Website promotion, as a rule, includes measures aimed at increase of the link amount, i.e. increase of the number of inbound links referring to the site. The more links to the site can be found on the Internet, the more Internet users can get to know about the website and visit it. However, the authoritativeness of the site which refers to your project is also important..

If the referring website corresponds to the subject sphere of the site you want to promote, if this site is visited by a great number of Internet users, links from this website are useful for the site you promote. On the contrary, links from websites with suspicious reputation can only harm the promotion of your website.

That is why to assess the effectiveness of an inbound link, it is very important to check PR and CY of the site referring to your website. For instance, even a thousand of links to the site from non-moderated (i.e. not controlled) forums, message boards, directories and other similar websites will be absolutely useless for the promotion of your website.

How exactly can you check PR and CY of a site?

The most universal way to check PR and CY ranks is to check it in the corresponding search engines.

For instance, in website catalog of Yandex search engine (Yandex.Catalog) CY is displayed together with description of a site from the catalog. You can also install a special toolbar for your browser developed by Yandex – Yandex.Bar. This bar shows the value of Yandex CY for each website displayed.

You can check PR of the site pages with the help of a special toolbar for your browser developed by Google – Google Toolbar. One of the tools of this bar, “PageRank”, shows current PR of the page opened in the browser.

You can also check CY of your website by putting a special button on it, for instance, a “banknote” by Yandex. Different private services also offer a lot of various similar buttons. What to choose is up to you!

Along with the above mentioned methods, you can check PR and CY of a site quickly and conveniently using various online services. As a rule, such services also offer a lot of other functions which are quite useful for search engine optimization and web promotion.

One of such services is site page SEO analysis by web design studio WebStudio2U. This service can help you to check PR and CY of your site in seconds and learn other information which is useful for website promotion, such as:

• the number of external and internal links of the site, the number of inbound links;
• the number of occurrences, the density and weight of the keywords on the site page;
• the presence of the site in popular Internet services, directories and rankings;
• the values of the page meta tags.

TAGS
check cy, check pr, yandex cy, google pr, pagerank, seo analysis