Rules of website development: how to make a good site?

You can develop a good site only if you observe certain rules of website development. The rules of website development concern both methods of creating structure and design of the site and filling it with content.

Content of the site

The rules of website development concerning site content are at the same time simple and complicated. The main rule is to fill the site with information which is really interesting and useful for the visitors. Therefore if you want to create a good site for your company or organization you should think out thoroughly what information will correspond to this very criterion.

Not the least of the aspects concerning development of a good site is search engine optimization of the content. The so-called SEO copywriting is responsible for this aspect.

The next rule of site content creation is the observance of rules and norms of the language used on the site. This rule seems quite obvious but unfortunately it is still far from being observed by all resources. That is why you should be especially attentive to the literacy of the texts used on the site.

As far as foreign language versions of the site are concerned literacy is the most significant. When you make gross mistakes while creating site content in a foreign language you show you contempt of native speakers who are your potential clients and partners.

Design of the site

Development of a good site includes also development of good design of this site. Clothes count for the first impression in "offline" life. The same rule can be implied to development of a good site. The site represents the identity of your company or organization. It is inadmissible if the site is slovenly made or if it somehow irritates the visitors.

Hence follows one of the rules of website development: while creating design of the site it is necessary to take account of its target visitors' needs. It means that the size ("weight") of graphical and multimedia files on the site, the propriety of presence of the so-called flash on the site and other technical aspects of site design should be thought out thoroughly. For instance, the selection of color gamma of your site is a kind of science based on the psychology of color perception, color balance harmony etc.

Usability of the site

In pursuit of creative design one should not forget about such important aspect of making a good site as its usability. Usability can be paraphrased as "the ability to use". This very term is used to describe the appearance, structure and navigation of the site which are convenient for the visitor.

In accordance with the rules of website development (especially if you want to create a good site) in any instant of time the visitor should now where he is, where he has come from and where he can go further. For this you need a well-thought-out navigation system: inner page linking, navigations blocks in the places traditional for the visitors, such as top and left parts of the page.

According to the depth of navigation system we can distinguish one-, two-, three- and four-level site structure. The rules of website development demand clear explanation of using each of these structures. For instance, one-level structure is convenient for development of promo sites and small business sites, two-level structure is more suitable for corporate sites and Internet portals demand three- and four-level structure.

According to the rules of website development the text on your site should be readable, i.e. its size should be sufficient and its color - suitable (the color should not irritate the eyes). The background for the text should be contrasting enough; it is better to choose calm pastel shades. It is a common feeling that black text on white background is best for reading from the monitor.

Functionality of the site

In accordance with the rules of website development functionality of the site should include only necessary components and modules. It is appropriate to place an informer with currency exchange and calculator-converter on a site which sells foreign goods. But a weather informer, for instance, is completely unnecessary on such site. Chats and forums are also absolutely non obligatory on a serious business resource provided that the concept of the site does not presuppose the opportunity of online communication with the employees of your company.

The rules of making a good site require only high quality programming by development of functional components and modules of the site. If you place the calculator of delivery on your site the result of your calculation should be exact. If the calculator delivers wrong results of calculation or is compatible only with a certain OS or browser the visitors' benefit from using this calculator is zero.

Listed ruled of website development are the main. Development of a good website as well as development of any other high quality product requires not only knowledge of certain rules but also the experience of their implementation in practice and the ability to find unconventional and creative decisions within the boundaries of rules.

TAGS
riles of website development, development of a good site, site development, make a good site